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The Beginners Guide to SEO

The Beginners Guide to SEO

Hi, and welcome to Raptor’s ultimate Beginners Guide to SEO (Search Engine Optimisation).

This guide is aimed at those with little to no prior knowledge of SEO. The aim of this guide is to familiarise you with all of the concepts that underpin SEO. This is harder than you think! Its difficult to describe any aspect of SEO without mentioning completely new and unique concepts.

So, in this guide we set the goal of not mentioning any concept or language that hasn’t already been introduced. As such the guide grows your SEO vocabulary slowly, until the language being used becomes more and more technical.

By the end of reading this guide, you should be ready to start learning some of the actual processes involved in the ‘doing’ of SEO.

This guide is broken into the following four sections, each building on the knowledge from the previous section:


Next: Step 1: SEO - Core Concepts >