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Step 2.1: On-Page SEO Components

Step 2.1: On-Page SEO Components

Basic Concepts | On-Page SEO Components

 

Optimise the on-page components of your site to improve your sites organic visibility.

These typically fall into two categories, with many having components of both playing a factor.

Technical

These are things like canonical tags and page load times, they need to be in place and in place correctly. Failure to put these into place properly or at all can result in a page or whole site not showing in the SERPs for any search query.

Optimisational

This refers to keyword usage in a component, for example a keyword targeted by a webpage should be used within its page title.

In this section we cover all of the basic on-page SEO components, which include the following:

  • Canonicalization
  • Canonical Tags
  • Canonical Duplication
  • Duplicate Content
  • Pagination
  • Multilingual or Regional Sites
  • Redirections
  • Content
  • Headers
  • Page Content (Text)
  • Images
  • Videos
  • Meta Data
  • Page Titles
  • Meta Descriptions
  • Navigation
  • Internal Links
  • Accessibility
  • Page Speed
  • Sitemaps
  • Devices & Design Types
  • URLs

 

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