Step 1: Core Concepts
In this section we cover the core concepts that underpin or define a lot of the language & terminology used in SEO.
SEO is a broad topic and has a unique set of concepts, phrases, words, and acronyms that you need to know & understand just to have conversation about it.
In this section we cover all the most basic and fundamental concepts that you need to know as well as the intermediate, and advanced concepts. This section should lay the foundations for your SEO knowledge and all of these concepts are drawn upon or used within our section on ‘How to do SEO’.
All we are doing is introducing these concepts in this section. If you are already familiar with the concepts, you may want to read some of our other, more detailed or advanced guides.