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Back Links

Back Links

Each backlink passes through authority from the site containing the link to the site being linked to; and this authority is one of the two most significant top-level ranking factors… (Relevancy being the other).

This section of the Raptor Knowledge Base covers the intricate world of backlinks; what they are and the values, metrics and words used to describe them to advance analysis techniques. This is a big topic and is made more complex by the amount of different metrics used to assess and score websites and backlinks.

Within this section you will find the following topics covered in great detail:

Backlink fundamentals

This is a comprehensive introduction to backlinks, really aimed at the novice or someone totally new to this topic. We recommend reading our introduction to backlinks guide if you are unfamiliar with the terminology and metrics used to analyze and describe backlinks.

Backlink analysis

If you are already up to speed on backlinks or maybe you have access to backlink data and you want to know how to analyze it, this guide is for you. We assume you know what flow metrics are and how to use Excel, we really just stick to the meat of it… Detailing various techniques or adaptations of a technique to crack the nut of data and find actionable insights.

Read more about this in our guide to backlink analysis.

Link building

The path to either organic bliss or oblivion can both be trodden with a link building strategy… Learn about what techniques you should or could use to amplify your link profile. This guide assumes that you are familiar with both the fundamentals and backlink analysis techniques.

Read more about this in our guide to link building.

Identifying and dealing with bad links

In this guide we provide advice on how to identify spammy and harmful links in a link profile using various analysis techniques and tools. We also provide comprehensive guidance and examples of activities that can lead to a penalty.

This guide assumes that you are familiar with both the fundamentals and backlink analysis techniques.

Read more about this in our guide to bad links.

Competitor link analysis

This guide covers how to analyze competitor link profiles and how to compare your site to this benchmark; as well as how to interpret and action this data.

This guide assumes that you are familiar with both the fundamentals and backlink analysis techniques and the concepts of link building.

Read more about this in our guide to bad links.

Contact Raptor

We try to be as comprehensive as we can be; but if you think that we have missed something from the navigation section of the Knowledge Base, or if you would like to write for us, please contact alec@raptor-dmt.com for more information.

Raptor’s Off-Page SEO Tools

Raptor’s SEO Software will be released for Beta later this year, this SEO tool has a huge range of features specific backlinks, analyzing them, finding link building opportunities and reporting.

Sign up today and get Beta access to Raptor's SEO & Backlink Tools in late 2017, plus get 2 months’ free full usage when we launch in early 2018.

Sign Up For Early Access
& Earn a Chance to Win 1 Years Free Subscription!

What You Get...

There's no obligation to become a full member after your trial, but we think that once you've seen what's available, you'll want to join us.

We are in the process of building our software and are ramping up to launch the Technical Auditing component in early 2018, soon to be followed by a suite of other components such as keyword ranking and backlink analysis.

Sign up today for 1 months free access and get a further 10% off of any package price when we launch for the first year as a reward for being an early subscriber.

Also, you will be entered into a lottery, where we will be giving away five 1-year subscriptions for free!

Sign up for early access today!