Off-Page SEO is a huge part of SEO, backlinks for example provide all of the authority to your site and as such are the predominant ranking factor. Raptor has compiled a comprehensive and valuable set of off-page SEO resources that everyone interested in SEO should be able to get something from.
In the Off-Page SEO section of Raptor’s Knowledge Base covers a range of SEO activities and components that are not covered in the on-page section. This section covers the following topics in comprehensive detail:
Backlinks are arguably the most important component in Google’s ranking algorithm, because back links deliver all of the authority that a website has.
These are described in more detail in a series of guides ranging from beginner to advanced; covering the basics of what link are, the metrics & terminology used to describe them to backlink profile and competitor analysis.
Read more about our backlink guides.
In this section we cover the basics of keywords and search terms as well as keyword research, keyword mapping and keyword strategies.
Read more about our keyword guides.
This is an aggregation of guides on competitor analysis in all its forms! There are a lot of ways that you can compare yourself to your competitors from rankings, content, backlinks, and social presence to name just a few.
Read more about our competitor analysis guides.
This section covers off the basics of how search engines work and is a collection of guides and articles covering everting from algorithms to algorithm updates, guidelines and policies.
Read more about our Search Engine guides.
For information on the following topics (that could be considered off-page SEO) see links below:
If you think that we have missed something from the navigation section of the Knowledge Base, or if you would like to write for us, please contact firstname.lastname@example.org for more information.
Raptor’s Off-Page SEO Tools
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