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Image Count Data

Image Count

Simple Definition: Image count
Returned Values
Examples of How Image Count Data is Used
- Example 1: Images Per Page
- Example 2: Competitive Analysis
What We Do & What We Give You
Related Content
Benefits of Our Data


Image Count

The number of images found within the HTML of a page (but not within the CSS).

Our web crawler, scrapes and counts the number of images we find in HTML image tags on an accessible HTML/Text webpage.


Returned Values

Within the column for ‘image count’, the options or the values we would return in the fields / cells are as follows:


Between 0 and infinity


If no image tag due to the file type or the URL cannot be accessed


Examples of How Image Count Data is Used

There are various reasons why you would want to look at Image Size Data, we have set out some examples below.


Example 1: Images Per Page

You can easily total the number of images and divide this by a total page count, to get the average number of images per page. You Can refine the page count by limiting it to indexable pages for example, or indexable + canonical pages.
You can further segment this in way you choose, such as by product page or blog post.


Example 2: Competitive Analysis

Using this metric in the context of competitive data, which we can also scrape for you, can provide a benchmark and tell you where you sit comparatively. This is especially useful when comparing content between a range of competing sites.


What We Do & What We Give You

This is not a direct ranking factor but can provide some insight and opportunities for a site, especially when benchmarking against you competitors. Images are defined as having file extensions that qualify them as an image, such as but not limited to:

  • Jpeg
  • Png
  • Gif
  • Tiff
  • bmp


Related Content

The list of guides below might be useful if you are analysing this data and want to know more about it:

Related column headers in Raptor website crawler reports:


Benefits of Our Data

There are several benefits to analysing image data, such as those listed below:

  • Optimise images for SEO
  • Use Raptor to find images
  • Improve your image content
  • Fix images with issues
  • Audit a site’s images
  • See how you compare to your competitors
  • Scrape competitor image data


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