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Noindex Pages

Noindex pages - Raptor SEO Data

Noindex pages are pages that have a noindex tag present on them. This tag will prevent the page form being indexed by Google and thus will prevent them from appearing in the organic search results.


To better understand what ted ta we show in our SEO software means, what it means for your site and how to best utilise that data. Because we love data, we love talking about it, every column, header and metric we show in our SEO platform is put there to make you more informed. Check out  the video below:



If you want to prevent a HTML page from showing in the SERPs (Search Engine Result Pages) you can do so by adding a ‘noindex’ meta robots tag within the source code of the page's head <head…</head? Section.  You can also add a noindex tag to the HTML header to achieve the same result.

When Google’s crawler ‘Googlebot’ next crawls the page and identifies the noindex tag or header, it will remove the page from the index and consequently the SERPs.


How to Add or Remove the Meta Robots Noindex

The tag looks like this and you simply need to add or remove this whole tag from the <head>…</head> section of the HTML.
<meta name="googlebot" content="noindex" />


How to Add or Remove the Noindex From the Header

The tag looks like this and you simply need to add or remove this whole tag from the htaccess or config file.
X-Robots-Tag: noindex


Why Would Use NOINDEX?

Then only reason to use this component is to prevent a page from being indexed by Google and to remove it or prevent it from appearing in the search results. Often this is done because you do not want the page to appear for some reason, typically this is because a page is being used as landing page for something like AdWords.

Often pages used as landing pages are targeted to a specific need and have thin content or duplicate content which is a negative from Google’s perspective.

Why We Show You This Data

 Most of the time this is completely intentional and is not a problem, but if this is not intentional for any reason this would be a major error. These tags can appear for a number of common reasons such as:

  • Resulting from a website migration where the tag had been failed to be removed
  • General update error when making changes to a site
  • Poor or cheap web design
  • DIY web design


This guide is part of an extensive series of guides covering the data that we show in the summary tab of our SEO reporting feature. The following list of links shows all of the categories of data guides, videos and tutorials that we have. If you have any feedback on this or anything else, please fee free to get in touch:

Canonical Content
Content Data
Linking Data
Page Speed Data
Meta Data
Google Analytics Data