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SEO Audit

SEO Audit

The tutorials in this section cover how to navigate to and use our auditing features

The SEO auditing features of our web crawler can help you to understand your crawl data more easily. Depending on the feature, this data and the visualisations can provide you with vital information on:

Website Content

Visualise the distribution of pages by the volume of content on the page such as word count and images. Compare this to the competitor average, benchmark your site against competition or SERP gatekeepers.

Indexation

Quickly and easily identify non-indexable pages that are blocked by the robots.txt or a noindex tag. Get an accurate overview of how much of a site’s content is indexable; quickly rule out on-page issues as the cause of non-indexed pages.

Meta Data

Get aa concise list of meta data errors such as missing or duplicated page titles and meta descriptions.

Linking

Understand the internal and external linking structure of your site, identify orphaned pages and linking errors effortlessly.

Page Speed

Map web pages by load time and download data to identify problem pages. Compare your site’s speed to your competitors, see who’s the fastest!

Accessibility

Easy to understand charts delineate the spread of status codes of your site’s pages, identify inaccessible content in a few clicks.

Canonical Duplication & Errors

Identify and resolve canonical errors, duplication errors in a couple of clicks. Raptor make it easy to see the word count across canonical pages, providing a deeper look at a site’s content.

SEO Processes

We provide a top-level summary of the crawl data in several areas relevant to SEO. These can be used for a range of SEO processes such as:

  • Technical audits
  • Optimisation audits
  • Competitor analysis
  • SEO snapshots
  • Benchmarking